The Fiver | Dilly ding and dilly bleeding dong

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Fulham FC’s official match programme, according to Fulham FC’s official website, really is the “essential matchday accessory”. If that suggests it’s going after Tin’s market share, then the price of £3.50 indicates it’s aimed at an altogether different demographic, and that its contents are supposed to be more wholesome. If you forked out for the most recent issue, you may have been heartened to read Shahid Khan’s contribution to it. The club’s chief suit used his column to pooh-pooh media reports that he would sack manager Slavisa Jokanovic in the event of Fulham losing to Bournemouth and Huddersfield. When Fulham lost to Bournemouth, Huddersfield and Liverpool, Khan sacked Jokanovic. That led at least one addled Tin-quaffer to slur that Khan’s articles are worth exactly the same as The Fiver’s.

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